Center For Advantage Sun Tzu Book

Strategy Innovators™  

Understanding Sun Tzu on the Art of War

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A book on strategy that shows how to approach conflicts from many different angles with the ultimate goal that you win by preventing rivals from showing what they can do.  Winner of a Reviewer's Choice Selection from the Midwest Book Review.  In use by the National Defense University in Washington D.C.

Strategy Innovators

Organizational and Personal Strategy Coaching and Strategy Innovation Workshops

Company Profile

Strategy Innovators is the personal arm of Center For Advantage™.  Our expertise involves employing universal principles of strategy to address specific opportunities and threats affecting our clients.  In particular, we specialize in effects-based strategies designed to help individuals succeed faster, more effectively, and more efficiently than possible using traditional strategy methods.  We have applied our strategic principles to business, the military, and law.  Our work with clients stays highly confidential between us and those clients.  In keeping with the strategic principles we follow, we only act on behalf of a client when we assess that his or her goals, however difficult to attain, are indeed attainable; and that he or she is willing and able to take the actions necessary to succeed.  We determine this through an initial hour long consultation that Strategy Innovators conducts without charge.  Compensation after that is project based or hourly with an initial retainer.

Why Consider Strategy Innovators?

The single most important reason is to gain a second opinion on strategic initiatives you may have.  Strategy Innovators will help you ensure your plans have a foundation in sound strategic principles, and recommend course corrections where merited.  Sound strategic principles are fundamentally the same regardless of professional discipline.  If you follow them, your chance for success rises many fold.  If you do not, you must hope your opposition makes worse mistakes than those made on your behalf.  Our expertise is strategy, pure and simple.  We will help you obtain the expert results you need, and we will do so with complete confidentiality if you so require.      

STRATEGY INNOVATION WORKSHOPS

Strategy Innovation: Business Advancement – In business, the bottom line measure of merit is sustainable shareholder value.  Business leaders who seek to gain sustainable shareholder value face a world of uncertainty.  In that world of uncertainty, there are no universal advantages, but there are universal laws of advantage that serve as guiding principles for fast, effective, and efficient success.  Strategy innovation takes the full range of direct, indirect, and cascading effects that may, with varying degrees of probability and risk, be achieved by all aspects of business power to include material, psychological-behavioral, and moral aspects of marketing, production, innovation, finance, law, and infrastructure in order to produce sound, comprehensive and actionable strategic plans. 

Strategy Innovation workshops will set you on a winning course that leverages your competitive edge.  The workshop uses Center For Advantage's proprietary Business Strategy Innovator™, which is a highly comprehensive index of effects and actions produced from fifteen years of research about how businesses capitalize on challenges and opportunities.  Through our extensive relationships with consultancies and other experts, Center For Advantage will further help you find the right people you need to implement your ideas.

Strategy Innovation: Legal and Military plus Business Conflict and Negotiations

Strategy Innovators uses its Art of War: Sun Tzu Strategy Card Deck as a basis for strategy innovation workshops run for legal, military, and certain aspects of business.

The Art of War: Sun Tzu Strategy Card Deck provides a practical and fun way to create winning strategies.  It is a planning tool, a game, and a traditional playing card deck all in one package.  The content is backed by cutting edge research on conflict strategy.  In the workshop, we decide how to shape the field of contest.  Shape yourself.  Isolate and eliminate adversaries.  Then seize your victory.

Behind the cards is very serious and useful conflict strategy science.  Strategy Innovators takes you through the following steps: 

1.  Assess the advantages and disadvantages held by you and your opposition

2.  Prepare the field of contest for your action

3.  Act on the challenge or opportunity

By taking these steps – Assess – Prepare – Act – you formulate and implement a strategy.

Ideally, with the strategy formulated, you will either act to address the opportunity or threat, or you will choose to forgo acting on the opportunity or threat in a deliberate fashion.  Your decision will depend upon whether you have value to obtain by acting, whether you are willing and able to make the commitment necessary to pursue that value, and whether you can win.  When you choose to act, and in all instances where a strategy involves other people, you will keep in mind that delivering something of value to those other people, or threatening something of the same if you choose to take that path, is the key that opens any closed mind.

If you would like to learn more, please contact us.

Contact Information

All initial contact with Strategy Innovators is initiated through Robert Cantrell, the founder of Center For Advantage.  Should a proposed project need to involve other Strategy Innovators associates, no information will be shared without your approval.  Any documentation sent or used at any point in a project or contact will be managed as you require.  

Telephone
1-703-379-9429
Postal address
Strategy Innovators
P.O. Box 42049
          Arlington, VA 22204
Electronic mail
General Information: strategyinnovators@centerforadvantage.com (not linked to counteract spammers)
 

 

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